At Decathlon, every member of our team is driven to create quality and affordable sports products so as many people as possible worldwide can enjoy sport more.
From research to retail, design, production and logistics - we innovate to offer our users technical and good-looking products
always at the lowest possible prices.
We’ve changed the game by creating real value at true cost.
In 2016, we celebrated 40 years of Innovation.
The very first Decathlon opened its doors on 27 July 1976 near Lille, in France.
It soon had everyone talking: a store dedicated exclusively to sport was something of a revolution!
ACROSS THE WORLD
Across the world, we offer our exclusive range of products through more than 1,100 stores and websites in 30+ countries.
For more information, click here.
At our headquarters in Lille, France, 530 products engineers and 150 product designers create around 2800 new products and 40 patents on a yearly basis!
The Decathlon Sports Labs is the centre of expertise dedicated to research on the human body. They contribute to product design and innovation through their research and studies on the behaviour of the body in sport environments.
RESEARCH & DEVELOPMENT
The word ‘Passion’ here is not just a slogan, but a true understanding of the team in sport.
Learn more about our Passion brands here.
For more than 20 years, Decathlon Passion brands have been developing innovative products that ensure our users needs are met both technically and aesthetically.
Innovation is at the heart of what we do.
We “Innovate smart” because, first and foremost, we want to make sport easier for people who use our products.
We also want to innovate for the benefit of everyone, in all product categories, not only at the most expensive or sophisticated end - so our innovations are accessible to a maximum number of users worldwide.
70 SPORTS UNDER 1 ROOF
From a golf ball to a treadmill,
For your child and your grandparents,
to prepare for your first bike ride,
Or for a trek up Kosciusko,
We have the right product for anyone - no matter what age, budget or level of sport!
500+ team members,
240,000 beneficiaries in 25 countries.
Our Foundation was created in 2005 by Decathlon team members, for Decathlon team members.